Movya is designed and produced a Virtual Studio for Valtra’s Q Series launch.

We built a green screen room with lighting and equipment for Valtra in Suolahti for the desired event. The event was recorded using two stationary physical cameras. Movya also provided a Virtual Studio director and operator for the presentation days (3 days). The Virtual Studio utilized environments created with Unreal Engine, into which virtual camera movements were integrated. Some of the environments were ready-made, some needed enhancement, and some were created specifically for the event.

The following environments were included

• Sauna/outdoor area + camera move into the space

• Info desk or shop environment with a screen placed in the background

• In front of a line of tractors + camera move close to the Q Series model

• Movie gallery or Fun zone

• Partner corner

• Outdoor landscape